Rose: A Great Utility Player

Most of the time when people see pink wine they automatically think it’s sweet. That’s a completely irresponsible thought process when it comes to rosé. I can’t tell you how many customers I have had that have shunned a patio-poundable, delightfully pink wine because, “I don’t like sweet wine.” If you have ever said or thought that, let me tell you what you’re missing out on.

Rosé is speculated to be one of the oldest forms of wine making around. Worldwide, rosé is revered as a sophisticated pairing with high-end cuisine and is cherished as the perfect summer wine. Some rosés even have a serious fanatical cult following. White Zinfandel, with all of its guerilla marketing, has given consumers the idea that White Zin is a representation of the style because it is a pink wine. White Zinfandel was actually a quick fix to a stuck fermentation issue at the Sutter Home Winery in 1972. They added a ton of sugar to help kick start the process in order salvage the Zinfandel harvest. Technically, White Zin is pink, but if Scotch taught me anything: all Scotch is whiskey, but not all whiskey is Scotch. In other words, just because it’s pink, that doesn’t mean it is sweet.

Finish reading this article about rose, written by Judd Smith on SB Mag’s blog. Click here.